Outdoor advertising or Out-of-home (OOH) advertising is made up of varieties of formats, and is essentially any type of advertising that reaches the consumer while they are outside the home. This medium differs from broadcast, print, and Internet advertising.
Out-of-home advertising is focused on marketing to consumers when they are ‘on the go’ in public places, travel, waiting time in hospitals and/or specific commercial locations like retail venues. Outdoor advertising formats involve four major categories: billboards, street furniture, transit, and alternative.
Nothing grabs attention like an attractive giant billboard advertising your product. Manik leaves no efforts of all your out of home advertising needs.
Billboards, mobile ads, banners, hoardings etc, we do them all!
Outdoor advertising is definitely a great way to reach people where they live, work and play. It is a media which is present everywhere, and when applied with creativity, it can usher brand new ad spaces where none existed before.
One of the most cost-effective advertising options compared to TV, radio or print, outdoor is media and cannot be turned off or put down. Viewers consider it as a different experience when they pass through outdoor ad as it moves through their environment.
Outdoor is certainly last place where consumers do not control the ad space. This also offers advertisers with unprecedented control over how and where an ad is seen. It can reach the widest range of audience!